Getting people to download our app can be tough. It's important to do everything we can to help users get to our app in the App Store, with a chance to download. One great way we can do that is with Smart App Banners. Let's check ‘em out!
These are Smart App Banners. They essentially add a section to the top of a webpage in Safari on iOS that highlights an app. They display the icon, name, rating, price, and a button to view the app in the App Store.
Let's add one to our app's webpage.
All we need to do for the basic set of functionality is add a single meta tag in the head tag of our page:
<meta name="apple-itunes-app" content="app-id=543298335, app-argument=spaceships://spaceship/7”>
The first parameter, app-id, is the ID of our app on the App Store. We can find this in iTunes Connect.
The next bit is where things get more interesting: Smart App Banners know if a user already has an app installed.
We can provide a URL-Scheme URL so that if the user does happen to already have our app installed, they can jump directly to the content corresponding to where they were on the web.